launches new campaign launches new campaign has launched a new campaign to help consumers identify the best available services for their travel requirements. ‘Raising the Standard’ has been created to encourage fair and honest services in the travel industry and to make sure consumers avoid paying over the odds and to prevent travellers being faced with unnecessary additional charges or restrictions.

The new Raising the Standard campaign, which can be found at, consists of a forum, blog and selection of downloadable advice papers, all of which are aimed at helping the public overcome any travel problems they may be worried about, with these new resources designed to help make sure consumers are equipped with a depth of knowledge on the different options available to them when travelling - topics covered include everything from car hire to flights, accommodation to holiday health, and travel insurance to holiday extras.   

The forum provides travellers with a place to raise issues or problems they have faced in any part of their holiday and will be inviting a number of travel industry experts to offer their comments to the forum to help answer customer queries and respond to any complaints that may be raised.

Gareth Robinson, managing director of, says: “It has always been our aim to provide customers with a website that offers the best available deals, with the price comparison model ensuring that we are able to offer a great range of choice at the most competitive prices. However, we realise that car hire is just one part of a holiday and therefore wanted to extend the scope of our website to offer travellers an interactive resource where they can raise any travel concerns they may have.

“There are a lot of fantastic travel offers available these days, but in order to make the most of these, consumers need to be travel-savvy and not get caught out by hidden charges or restrictions in the small print - factors that we hope this campaign will, over time, help eliminate. Raising the Standard is aimed at offering travellers an opportunity to ask questions or raise any concerns they may have to provide them with sound advice and information on how to find the deals that are right for them.”

Gary Marshall
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Gary Marshall
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