Advantage Travel Centres has teamed up with Travel 2, the Arizona Office of Tourism, Nevada Commission on Tourism and the Las Vegas Convention & Visitors Authority in an exclusive consumer promotion that will reach 4.5 million customers. Itineraries created by Travel 2 will be featured in the promotion, which runs to the end of May. As part of the promotion a dedicated website has been launched featuring destination information from the tourist boards, the Travel 2 fly-drive itineraries and details of how to book with Advantage. It will also be marketed through emails to 605,000 consumers and adverts, editorial, competitions, social media, blogs, forums, podcasts, point-of-sale material and offers on Advantage’s www.loveyoutravelagent.com website. “This multi-faceted promotion will help drive business to our members and provides them with a unique collection of itineraries designed specifically for the promotion, ensuring they have a real point of difference,” said Advantage Sales and Marketing Director Colin O’Neill. Agents making a booking by 31 May will be entered into a draw to win a place on a fam trip to the region.