Arabian Travel Market (ATM) experienced a 15% rise in exhibitor numbers and has been hailed a success by its orgainsers, Reed Exhibitions.
At the end of day one last Tuesday, Mark Walsh, Director of ATM, told Travel Daily the floor was ‘buzzing’ and he was pleased by the turnout of visitors and exhibitors. “People really trust Arabian Travel Market,” he said. We’ve had a good response and what we’ve been trying to do with ATM this year is reflect what’s happening in the world.” he added that the Middle East market, which has faced much criticism in recent months from the international press, is still one of the fastest growing areas of tourism. “What we’ve done this year is to give people the opportunity to do business but also to educate people, doubling the size of our seminar programme. The world is changing every day and ATM has needed to reflect this.”
Thomas Norberg, General Manager of the Address Hotel, Dubai Mall, one of the show’s key supporters, said the show enabled the hotel group to showcase new properties and strengthen relationships with current partners. “In the past year, the address group has opened three new hotels in Dubai; the Dubai Mall, the Dubai Marina and 10 days ago, the new Armani property,” he explained. “We have more prospects on the table including a new hotel in Morocco, south of France and Jeddah. These are all things we’ve discussed throughout the ATM event.”