BHA responds to Olympic predictions

BHA responds to Olympic predictions

The British Hospitality Association has insisted the 2012 Olympic and Paralympic Games will not have a negative impact on tourism, as suggestion at the ETOA conference on Monday. Responding to forecasts that visitor arrivals to London will drop after the Games, the BHA’s Chief Executive, Ufi Ibrahim, said there are significant benefits to the Games and its positive legacy will stretch well into the future.”Many sectors of the hospitality industry will gain from holding the Games in London - not just hotels but also the entertainment and catering sectors. It’s estimated, for example, that caterers and restaurants will be providing over 18m meals to athletes and visitors during the event. This is, after all, one of the world’s biggest events,” he explained. “The Games will give us the opportunity to showcase what British companies can achieve in providing top class facilities and they will leave a long-lasting legacy. Competitors and visitors alike will leave knowing that the British welcome surpasses that of any other Olympic destination.”

Gary Marshall
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Gary Marshall
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