BTMS survey shows continued ‘budget-slashing’

BTMS survey shows continued ‘budget-slashing’

Businesses across the UK are continuing to arrange less overseas events and meetings as budgets get tighter, according to a recent survey. Research from the Business Travel & Meetings Show has found that 42 percent of companies are using more alternatives than last year, such as video conferencing. In addition, one quarter of respondents are managing more meetings in short-haul destinations or the UK and 71% of those arranging pre-meeting events are booking fewer. Meanwhile, the survey revealed that 38 percent of companies do not have a meetings policy, 80 percent do not use technology to manage their spend and 65 percent are not involved in measuring meetings ROI. David Chapple, event director of BTMS, said this presented an opportunity for management companies. “Despite it being viewed as the rebellious teenager for many years, meetings management is becoming more mainstream and this survey suggests that traditional travel and procurement buyers now understand the benefits of introducing meetings policy, strategy, evaluation and technology,” he said. “As for the meetings industry, it’s time the suppliers took note - there’s a whole new audience they can be doing business with.”

Gary Marshall
Written by:
Gary Marshall
Posted On:
Posted In: