MSC Cruises extends partnership with AC Milan

MSC Cruises extends partnership with AC Milan

MSC Cruises has announced a major three year partnership agreement with AC Milan Football Club, one of the world’s most successful soccer teams. The agreement, which renews and upgrades an existing long term arrangement between the two organisations is designed to mutually promote and develop awareness and exposure for the two brands. Among the extensive programme of events and initiatives included in the sponsorship is a unique cruise aboard the flagship MSC Splendida, which will be entirely dedicated to AC Milan supporters. The first ever “Crociera Rossonera”(Red and Black) named after the colours of the team, takes place from 5-12 June this year and will host a number of AC Milan players, as well as feature tournaments, special training workshops for young fans and a range of memorable entertainment activities. “This agreement continues to link MSC Cruises to one of the most successful Club’s in the world, something I am so very proud of,”said MSC Cruises CEO Pierfrancesco Vago. “I see MSC Cruises and AC Milan as two international symbols of success and professionalism, two ambassadors of Italian excellence and style in the world, and together I know, we will accomplish many great things,”

Gary Marshall
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Gary Marshall
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