Starwood’s Asia Pacific portfolio recently passed the 200-property milestone, helped by recent openings in India. This puts the group at the forefront of the luxury hotel market in the region, and growth is set to continue as it targets over 320 hotels by 2014.
“The opening of our 200th hotel in Asia Pacific underscores the vitality of this market and its importance to our future growth,” said Frits van Paasschen, President and Chief Executive Officer of Starwood. “Demand
for our high-caliber brands continues to soar across Asia’s many dynamic markets, driven by phenomenal economic growth and significant increases in outbound travel, particularly from China and India.”
India is the fourth largest market for Starwood and close second to China in terms of future hotel development. The company expects to open its 50th hotel in the country in 2013 and have 100 hotels either open or in development by 2015. The group also signed its first W in India, W Mumbai, followed by W Noida and W Goa Retreat.