Martinique makes cruise push

Martinique makes cruise push

View of Mt. Pelee, Martinique

The Martinique Tourism Authority is hosting a team from the Florida-Caribbean Cruise Association (FCCA) in a drive to increase the island’s cruise traffic.

The delegation, which is visiting from 17-19 September, will include chairman Michele Paige as well as executive members of the world’s biggest lines including Royal Caribbean, Norwegian Cruise Line and Carnival.

“The opportunity for Martinique to grow its tourism receipts by further developing the cruise sector has never been greater,” said Karine Roy-Camille, commissioner of the Martinique Tourism Authority in a written release. “Recently completed capital improvement projects to the Malecon promenade and La Savane Park in Fort-de-France have reinvigorated the capital, while continued upgrades to the Pointe Simon wharf and Tourelles cruise terminal will soon enable the world’s largest cruise ships to dock here. The timing simply could not be better for cruise lines wishing to spice-up their itineraries with the unique brand of French Caribbean vacation chic only available in Martinique.”

The delegation will be inspecting the island’s new facilities – with a key focus on the upgraded sites of Pointe Simon wharf and Tourelles cruise terminal – to see if they meet the FCCA’s standards. The rebuilt Malecon promenade and La Savane Park will also be taken in.

“Martinique has taken great strides to further enhance its destination product and infrastructure for cruise tourism,” added Paige. “This will be a prime opportunity to display the developments and investments to key decision makers in the cruise industry, and we are proud that the FCCA could provide this valuable tool to our important Platinum Member.”

Gary Marshall
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Gary Marshall
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Cruise, Ocean Cruising

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