Travel industry research company PhoCusWright has formed a new partnership with Reed Travel Exhibitions (RTE) – the operator of several travel trade shows, including the World Travel Market (WTM).
As a result of the tie-up, PhoCusWright will produce a series of market insight reports for the WTM, highlighting technology and innovation trends. In addition, PhoCusWright analysts will present research findings at the WTM and four other RTE events: IFTM Top Resa in Paris, WTM Latin America in Sao Paulo, Arabian Travel Market in Dubai, and Business Travel Market in London.
“This partnership connects PhoCusWright with a wider audience of travel executives around the world who will benefit from our global travel, tourism and hospitality research,” said Bruce Rosard, PhoCusWright’s Vice President of Sales & Marketing. “We are extremely pleased to be working with Reed Travel Exhibitions, which produces many of the world’s leading travel industry events.”
RTE’s Managing Director Richard Mortimore added; “I am delighted to announce Reed Travel Exhibitions’ partnership with PhoCusWright. The research, analysis and expertise PhoCusWright brings will further enhance RTE’s leading event portfolio and offer our exhibitors, buyers, visitors and media access to the most comprehensive travel technology research.”