The two groups have created the Branded Hotel Management Ltd (BHM) in a combined effort to seal more management contracts. Longrose Bucceleuch already operates hotels under Doubletree by Hilton, Mercure and Best Western.
“Over the last seven years Legacy has built a very solid reputation for shrewd and effective management of three and four star un-branded hotels across the UK. As a result we have built an infrastructure of both people and support services that enable us to expand our portfolio offering,” said Andy Townsend, COE of Legacy.
“We firmly believe that we can apply that same ethos successfully to the branded sector with the support and experience of Longrose Buccleuch,” he added.