Abu Dhabi records dip in occupancy

Abu Dhabi records dip in occupancy

The recent guest numbers released by Abu Dhabi Tourism and Culture Authority (TCA Abu Dhabi) for the first nine months of the year showed that average-length-of-stay during September achieved 2.99 nights – although it remains down, by 4% for the year-to-date. 

While occupancy levels for the first nine months recorded a dip of 7% to 63%, overall revenue grew by 3% to AED3.15 billion (US$85.8 million).

According to the report 1,741,330 guests stayed in the emirate’s 131 hotels and hotel apartments. This was a 15% increase on the same period last year. Together year-to-date hotel guest tally has translated into almost five million hotel guest nights – which is up 10% on the first nine months of 2011.

HE Mubarak Al Muhairi, director general, TCA Abu Dhabi said: “We are well placed to achieve our yearly target of 2.3 million hotel guests, particularly as we have a busy Q4 ahead with the Abu Dhabi Grand Prix, Abu Dhabi Art, the Mubadala World Tennis Championships and the opening of the Yas Waterworld.”

A strong September showing contributed to the year-to-date growth trend with 189,442 people checking into Abu Dhabi’s hotels last month – a 14% rise on the first nine months of last year. They accounted for 566,404 guest nights – an increase of 16% on the comparative period. Food and beverage returns continue to play a significant revenue generation role, it has accounted for AED1.245bn (US$339m) in the first nine months of 2012 – an 11% growth on the same period in 2011.

Key markets with the strongest growth were recorded from Asia, GCC and Europe. Domestic tourism continues its upward growth rising 11% to 669,890 hotel guests from Q1-Q3 end. The UK remains a prime source market accounting of 99,189 guests – a 1% growth on the first nine months of 2011. India continues to show growth with some 98,246 Indians checking-in – which is up 31% on 2011.

Gary Marshall
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Gary Marshall
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