The approaching winter months will witness increased family passenger traffic. In a bid to cater to the children’s segment, the airline has announced its decision to boost the children’s content on its in-flight entertainment system.
The new IFE offerings will see new movie releases and Disney classics to a massive selection of TV programmes. The IFE will showcase more than 50 hours of kid-friendly TV including new features such as Nickelodeon featuring Bubble Guppies, Spongebob and Team Umizoomi. In addition, there will be more of Thomas & Friends, Dora the Explorer, Mickey Mouse Clubhouse, Austin & Ally, and The Gruffalo. This is all in in addition to the BBC’s CBeebies, pre-school channel Disney Jr, Cartoon Network and over 15 channels of top children’s television.
“Having some engrossing entertainment line-up for kids also helps alleviate some of the travel stress from parents,” said Patrick Brannelly, Emirates’ vice president corporate communications product, publishing, digital & events.