Guernsey has reported record growth in the cruise industry for 2013 and has come second in the ‘Best Cruise Destination’ category of the inaugural WTM and Amadeus Travel Experience Awards.
According to the survey, Guernsey is Northern Europe’s most visited transit port this year, after 84 liners tendered in the capital, St. Peter Port. This represents an increase of 22 cruise ships from 2012.
Guernsey also saw a 54% year-on-year increase in landing passengers from cruise ships, with 110,040 people coming ashore compared to 60,486 in 2012.
For the 2014 season, 90 liners are already scheduled to call on the island, including inaugural cruises with MS L’Austral, Adonia, Emerald Princess, Ruby Princess, Costa Classica and the Queen Victoria. Celebrity Infinity, MSC Opera and MSC Magnifica, Azamara Discovery Marco Polo and TUI’s Mein Schief will return next year after successful inaugural visits in 2013.
VisitGuernsey has developed pocket guides in five languages Italian, German, Spanish, French and English as part of a campaign promoting longer stays to visitors arriving on the island from cruise ships.
Wendy Pedder, marketing manager – trade and media at Visit Guernsey, says: “We are thrilled to have seen such a growth in this sector in just one year. Being an island, cruises and the visitors they bring are incredibly valuable to our economy and tourism growth and as part of our short and mid-term strategy we are actively supporting the cruise business,”