TAT hosts FAM for Indian wedding planners

TAT hosts FAM for Indian wedding planners

The Tourism Authority of Thailand (TAT) hosted a familiarisation (FAM) trip for Indian wedding planners

Samui, Thailand
Samui, Thailand

last month.

More than 40 senior executives were invited to undertake a comprehensive survey of the destinations, venues and services catering to Thailand’s primary niche market. Organised by the TAT office in New Delhi and Mumbai, the ‘Wedding Planner Trip and Symposium 2014’ was held between 23-28 March 2014 covering Samui, Phuket, Khao Lak, Krabi, Hua Hin, Cha-am and Chiang Mai.

TAT Governor, Thawatchai Arunyik said, “Weddings and honeymoons are one of the most popular niche-market segments from India, which is already one of our top visitor generating markets. Hence, this symposium covers both the quality and quantity aspects of our marketing strategy for 2014.”

In the recent years, Thailand has become hugely popular among Indian wedding couples and honeymooners. In 2013, Indian visitors to Thailand totalled 1,049,856, up 3.61% over 2012; it is one of seven countries generating more than one-million arrivals. TAT is expecting 1,070,000 Indian visitors to Thailand in 2014.

Gary Marshall
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Gary Marshall
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