The Middle East will have a new destination to explore with the foray of Portugal at the forthcoming Arabian Travel Market 2014. Turismo de Portugal (Tourism of Portugal) will be present along with Portuguese ambassador to UAE, HE Jaime Leitão. The objective of the participation is to explore the GCC region and its potential.
The Portuguese ambassador will provide an insight into Portugal as an attractive and growing destination for GCC visitors. There will also be a delegation participating with 20 travel trade agents in the GCC to promote tourism to Portugal. The number of guests from UAE to Portugal saw a year-on-year increase of 140.77% for 2011-12, while number of nights increased by 115.35% for the same period.