HMH to focus on Halal-friendly and family travel

HMH to focus on Halal-friendly and family travel

HMH hotels look to capitalise on family segment
HMH hotels look to capitalise on family segment

The forthcoming Arabian Travel Market (ATM) 2015 will see HMH – Hospitality Management Holdings focus on family travel and as well as the halal segment.

Laurent A Voivenel, CEO of HMH, said: “All our properties, no matter where these are located, offer a family-friendly environment. Halal-friendly policy is part of our company’s culture and DNA and not simply a business decision. Therefore, we are uniquely positioned to capitalize on halal segment.”

Laurent further added, “Middle East is one of the fastest growing tourism and hotel markets in the world. Halal-friendly hotels will continue to claim bigger market share in the region given the business opportunity and demand. Contrary to popular belief, a dry hotel can be as lively and vibrant as any hotel. One of our key segments is families and women travellers who feel a lot more at ease in our hotels.”

This is a significant year for the company with five key openings. The first hotel to open this year will be Coral Muscat Hotel & Apartments. This will be followed by the opening of Coral Al Madina Hotel in KSA. The hotel will feature 400 plus rooms and suites. In addition, there will be the Coral Beirut Concorde Hotel in Lebanon followed by two fabulous EWA properties in Sudan. EWA Khartoum Hotel & Apartments will be ready to welcome its guests by end of May 2015 followed by Ewa Port Sudan Hotel & Apartments in the last quarter of 2015.

Gary Marshall
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Gary Marshall
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