GHM spas are going organic as the company swaps chemically enhanced formulations for organic product lines. Starting this month in Chiang Mai, Thailand, GHM embarks on a spa-by-spa makeover by embracing new organic lines from Voya, Ila and SpaRitual. The new product range is absent of harsh chemicals, parabens and toxins, and approved by the Soil Association in the UK and the USDA in the United States.?GHM has recognised a trend towards detox programmes the world over, and the enthusiasm for bio-active botanical formulations. This move towards an organics product range is not only socially responsible, but demand driven as well. As Brenda Ramen, GHM’s Spa Director, points out; “Savvy spa goers are demanding alternatives to chemically based formulations.”?